BeGood Cafe Projects
1.Environmental education
We plan and operate interactive programs for children and students that encourage learning about the importance of life and nature while having fun.
These activities are garnering attention for their potential as company CSR activities.
2.Green Business
We offer countless ideas for the future, including proposing and executing business models and producing events based on the keywords of sustainable lifestyles and the environment.
3.Community design
Using numerous approaches, we plan and execute the development of new communities with better cyclical dynamics where people can connect with each other, with the world, and with things both tangible and intangible.
Toshiba Youth Club Asia
This education program enables high school students from Japan and other ASEAN nations to share a hope for the future of Asia, and provides further support for the youths’ growth following the program. BeGood Cafe provides planning and management of the program in the English language. Over the eight days of the program, the participants think together about sustainable growth for the Asian region overall and deepen their understanding. Further, the program also aims to instill the abilities to observe, analyze, conceptualize, and explain through numerous tours, workshops, and lectures by expert instructors.
TOMODACHI Toshiba Science & Technology Leadership Academy
This is a week long exchange and leadership program for Japanese and American high school students that focuses on STEM (science, technology, engineering, and mathematics) held in Tokyo each August. The program was begun in 2014 through support from the TOMODACHI Initiative, which formed as part of recovery support for Japan after the Great East Japan Earthquake, and the Toshiba Corporation. In addition to aiming for exchange between youths of the next generation through STEM education, the program also aims to improve educational capabilities through the exchange of teachers and knowledge between Japan and America. BeGood Cafe provides management support for the program in the English language.
&EARTH KYOSHITSU
This program aims to raise children with a high level of environmental awareness based on the “&EARTH” philosophy presented by the Mitsui Fudosan Group to develop a society of great abundance for people and the earth. Specifically, the program provides environmental education for children ranging in age from preschoolers to upper level elementary school students through a cooperative action between Mitsui Fudosan Residential, NPOs, and university students. Further, the university students who serve as staff for the program receive a year’s worth of environmental education and skill improvement to support their further growth.
KUBOTA e-Project
This environmental program for elementary school students using a three night four day summer camp format has been held every year since 2007. “Super Farming Kids” who have interests in nature and agriculture gather at the camp to have fun experiencing and learning about agriculture through rice-paddy cultivation, farming, and outdoor cooking. The children are able to open their eyes and hearts through the experience of the power of living things and the fresh air of these natural vistas in this program which aims to instill in them the abilities to discover and strive, and which provides opportunities to cultivate compassion.
Act Green ECO WEEK
Koshigaya Lake Town aims to become a top class “eco town” in Japan based on the themes of ecology, environment and security. The “Act Green Eco Week” is a large scale interactive event based on an ecological theme held in the autumn every year to great attention and acclaim. Hosted through the cooperation of government, companies, and citizens’ groups, the event is widely promoted to enable participants of all ages, from young children to adults, to gain an awareness of and practice ecology.
Disaster Prevention Festival
The “Lake Town Disaster Prevention Festival” has been held in Koshigaya Lake Town, Saitama prefecture every year since 2012 in response to the Great East Japan Earthquake which occurred in 2011. The keywords of the festival are disaster prevention and reduction, and safety and security. The festival aims to enable visitors to learn about these keywords through fun activities in order to increase their awareness of disaster prevention. Past festivals have featured exhibits and test rides of special vehicles from the Self Defense Forces and fire departments and rooftop evacuation training with the police. Further, in support of recovery from the Great East Japan Earthquake, participants can enjoy flavors delivered direct from producers at the various food booths at the festival.
Green Stores
“Green Stores” is the market area contained within the “Eco Products” exhibition, an environmental exhibition held every year at Tokyo Big Sight. The market gathers countless shops that carry products that are gentle on the natural environment, including foods, sundries, and cosmetics, based around such themes as “eco”, organic, and fair trade. The market notably allows visitors to take the products in hand and converse directly with producers. The market aims to serve as an opportunity to spread the adoption of green and ecological products that are gentle for people and the world.
Koshu Weekend Club
This project aims to promote the appeals of Koshu City in Yamanashi prefecture, and to encourage long term settlement in the area. One of the main events in the project is the planning and operation of the “One Day Marriage Seeker Bus Tour” that matches local Koshu men with women from the greater Tokyo metropolitan area. The event provides the ideal opportunity for meeting that special person, including tours of local wineries and temples, also meals featuring local seasonal ingredients, providing enjoyment to all the participants. The appeals of Koshu city are also promoted via the Facebook page and our email newsletter.
Umaizo! Nippon
“Umaizo! Nippon (Taste Great! Japan)” is a program that aims to increase the consumption of wild game and contribute to the branding thereof by enabling consumers to enjoy delicious game meats at restaurants and shops in the greater Tokyo metropolitan area. A great deal of damage is dealt by wild animals to agricultural products every year, primarily in mountainous areas, with the majority of the damage caused by wild boar and deer. A new trend is developing throughout Japan to find a solution to this problem through the sale of wild game as a food product. The initiative also aims for the further revitalization of rural communities.
SUPER VISIONS
Based on a theme of “changing Japan from the countryside”, this forum invites leaders who have been successful in revitalizing their rural communities throughout Japan using unique approaches to pass on their secrets of success and to work with participants to further invigorate rural development throughout Japan. With special cooperation from Akie Abe, wife of the Prime Minister, new collaborative projects for rural community development are being created through cooperation between the heads of local governments and community producers, financial institutions and IT ventures.
VISIONS Asia Energy Resilience Forum
This forum aims for the development of the ability to respond to natural disaster flexibly in the Asian region based on the keyword of “Resilience”. The risk of natural disasters in the Asian region, including earthquakes, typhoons and cyclones, and flooding, is constantly increasing. The forum works to reduce the risk of natural disaster by deepening the discussions between NGOs and government organizations in the nations of Asia to form a regional network, and by promoting the use of IT technologies through workshops.
